Every runner's foot is different
Now your shoes can be, too...
BioMechanics
While each individual will have unique characteristics that contribute to their running mechanics, proper support of foot structures and attenuation of loading force mechanics are key to injury management and performance enhancement. Our design philosophy is to customize the shoe to meet the alignment needs of the individual.
Relvevance of our design characterstics
The approach of our design is embedded in the concept of alignment control and force distribution. To achieve this level of customization, we utilizes a “direct” vs. “indirect” approach. Old convention achieves alignment control (in this case pronation control) through firmer mole materials to “block” motion from happening (“indirect”). It does not address the actual alignment of the foot/ankle itself. When the same durometer (cushioning) is used across all weight categories, it can create a stiff/unnatural feeling for some runners.edial mid-sOur “direct” approach toward alignment control incorporates both the extrinsic and intrinsic design concepts utilized in orthotic prescription. Extrinsic posting in an orthotic changes the angulation of the foot/ankle while Intrinsic posting supports the structural alignment of the foot and can be made to improve the foot/ankle alignment.
Last shape and medial mid-sole durometer options are offered as the three models upon which further customization occurs. We use the different last/ durometer options to accommodate for foot shape and weight.
Categories
We achieve improved force distribution through improved alignment and customization of the cushioning inserts at the postero-lateral heel and across the metatarsal-phalangeal joints (balls of the feet). The intangible “feel” of a shoe is a very personal experience and can be customized within our shoe via the cushioning inserts. Old convention relies on numerous shoe models that try to predict the various combinations of firmness/softness that runners will like.
Newline base models and Tricomponents System™
The combinations are almost as endless as places to run. But, this Runaissance is not just about parts. It’s about the dramatic change in what you can offer to your customers. As a Newline dealer, you’ll be able to create a more personal fit, increase comfort, improve efficiency, and address individual biomechanics. All you need is a few inserts and a few minutes.
